Essity

ESSITY IS A LEADING GLOBAL FMCG IN HYGIENE AND HEALTH CARE THAT EXPERIENCED A MAJOR TURNAROUND IN BUSINESS PERFORMANCE AND EMPLOYEE EXPERIENCE USING KENDO

Changing Fortunes

This is story of how we turned around our fortunes with the help of Kendo, an innovative HR Tech solution. In 2018, Asaleo Care recorded its fifth year of declining sales volumes, loss of market share and high operational costs.

The leadership realised it had to transform into an adaptive, high performing, resilient organisation that could anticipate and rapidly respond to the changes in the marketplace faster than its competitors.

A key focus was to change our leaders and employees’ mindset to one of ownership and accountability which could become a major contributor to the company’s competitive advantage.

Asaleo Care set out to build a culture of ownership and accountability which featured agreed objectives for all and frequently reporting of progress. A key focus was also to allow employees develop their own growth plans and take ownership for their own development.”

The Challenge

Years of declining performance, loss of leadership in key segments and employee disenchantment.

The Game Plan

Turn business performance around by increasing the culture of accountability and strengthening managers’ performance as people leaders.

The Kendo Solution

Defined what success looks like, made work meaningful, created personal growth goals, measured, gave feedback and one on ones.

The Results

Major business performance turnaround, employee engagement improved significantly, bonuses paid, share price rose – Kendo attributed as major factor.

Profitability

Posted first profit in 5yrs

Engagement

Engagement grew by an increible 15%

Culture

A culture of ownership and accountability

Testimonial

— David Griss, Director of People and Culture

Asaleo Care selected Kendo to be their technology partner on this journey. Kendo provided a structured approach to objective setting, progress measurement, reporting, assessment of individual capabilities and the development of growth plans. More importantly it linked these altogether and helped create alignment throughout the organisation. In 2021 Asaleo Care bucked the long-term trend and posted increased profits and increased market share.

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